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E-SIM: The Key Element of IoT Revolution

E-SIM: The Key Element of IoT Revolution

IoT is with no doubt the next big wave of technology revolution! Indeed an estimated 50 billion IoT devices are to be connected by 2020! With the wide variety of functions these devices perform several factors will shape the future of this business, including on-demand connectivity. The embedded SIM is simply an evolution of the… View Article

BIG DATA ANALYTICS: The Pivot of Mobile Advertising

BIG DATA ANALYTICS: The Pivot of Mobile Advertising

Most of us agree that traditional digital advertising is interruptive. In addition, it is a one-directional advertising that does not allow for user engagement. In contrast, mobile advertising is a more personal approach that involves user engagement, and this drastically grabs the attention of advertisers who depend radically on such engagement to enhance their brand…. View Article

Value Added Services for Next Generation Network

Value Added Services for Next Generation Network

Business has changed forever and now it’s all about customer experience, relationships and personalization. Mobile operators have been facing profitability squeeze since the past few years, and some of the business challenges faced can be illustrated as follows: 1. Development of traditional services 2. Stagnant growth due to market maturity and/or saturation 3. Revenue decrease… View Article